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WHY THE NAME
"BLACKSHEEP?"
We're often asked, why the name "Blacksheep
Technology?"
Well, that's a fair question.
There were lots of names we talked about:
We could have had a name like Technical Planet to make ourselves sound really
big. We decided against it because we used to work with a company with a similar name
and...well, let's just say they aren't around anymore.
We talked about having one of those fresh newfangled names popping up everywhere. You
know, the names ending in "io," or "ant," or the letter "a?"
Something like Technicio, Technicant, or Technica. We changed
our minds after trying to explain it to our moms. "I don't get it, honey...why is
there an 'io' on the end?"
Then our marketing firm came to us with a name they really liked. They told us it
would help us portray ourselves as a young, fun company to work with. A company that's
actually entertaining to work with. We'd become stars, big stars in the computer arena.
The name they recommended was...you guessed it...
The Blacksheep Boys.
So, even though we have a restraining order against us due to our response, we did like
the first part of the name.
We thought about it.
Blacksheep. Interesting...
A black sheep is different from all the rest, without apologies.
It's unconforming, unconventional, and often a bit eccentric.
A black sheep is often on the edge, pushing the envelope to do what it's sure is right. It
doesn't care what the other sheep are doing.
We started this company because we knew there were people just like you that were fed up
and frustrated with the lack of options available when they wanted to fix or upgrade their
computer or network.
They didn't want or
need another company that followed the rules...they needed something completely different.
So, Blacksheep Technology was the name we selected.
And when we told our moms...well, let's just say they got it immediately.
Happy computing!
Billy Powers and Keith Fields
Founders
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